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Written by CCC's Director of Training, this 5-booklet series is the perfect companion
to the eMarketing Workshop.
Users can follow the design steps described to optimize GoldMine to efficiently support eMarketing campaigns. The booklet, covering the 5-Module Training Series, is 60 pages. Available for GoldMine versions to 6.7, the cost is $99.00. The Series will be e-mailed to you in printable PDF format. See the Table of Contents below.
Click here to order this booklet from our eStore.
Table
of Contents
eMarketing with GoldMine Module1: Optimizing GoldMine for eMarketing
Optimizing Your GoldMine
Adding User Defined Fields Phase I: Editing The Key Fields
Editing the Lookup List
Adding User Defined Fields Phase II: The Fields Tab
Adding E-mail Merge Codes (It's E-Z)
Filters
Groups
The User Named MARKET
eMarketing with GoldMine Module2: Designing HTML E-mail Templates
Creating HTML E-mail Templates
E-mail Considerations
Designing the Layout in HTML
Creating the Text File
Disclaimer Text and the Remove Me Option
Managing Graphics
“White On White”
Creating the GoldMine E-mail Template
eMarketing with GoldMine Module3: Performing the E-mail Merge
Performing the E-mail Merge
Selecting the Template
Selecting Recipients
Setting the Proper History Options
Processing the Responses
BounceLinker
Setting Up E-Mail Rules in GoldMine
Bouncebacks
Remove Me’s
SMTP Rules
Bouncebacks Options
Remove/Unsubscribe Options
Processing Bouncebacks
Processing Remove/Unsubscribes
eMarketing wtih GoldMine Module4: Creating a WebImport Form
Creating a WebImport Form
Web Import Forms
The Web Import Wizard
Configuring GoldMine for Web Import
eMarketing with GoldMine Module5: Defining E-mail Rules and A/Ps
Defining E-mail Rules and Automated Processes (APs)
E-Mail Rules
Automated Processes (A/Ps)
Attaching a Track
Executing a Process
Automating Automated Processes
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